Sun Mar 14, 2010 5:30 am

www.cherryfind.co.uk

cherry


cherryFind - 'Fighting your corner!' / Get cherryFind FREE for a month! /
New cherryFind adverts! / Google Rankings / What's it all about and why?
NB - IF ANYONE IS UNSURE AS TO WHETHER TO JOIN CHERRYFIND - PLEASE EMAIL YOUR LANDLINE PHONE NUMBER TO INFO@CHERRYFIND.CO.UK AND WE'LL CALL YOU BACK ASAP


We are doing our best to 'fight your corner' but we CANNOT continue to do it without more advisers on board!!!!
Please see below various posts from different cherry forums about cherry and cherryfind.  It seems that many of you are talking about 'getting behind cherry' and 'cherry fighting your corner' but we can't do this without your help!
So please join cherryFind now, you'll receive enquiries from your advert and the more of you who join, the more we will be able to do to 'fight your corner'! CLICK ON THIS LINK TO JOIN WITH OTHER independent financial advisers NOW.
Post - ''The first thing brokers should do is commit £23.50 per month.  cherry is the only organisation promoting the value of impartial advice to the public with reference to mortgages.  The stronger cherry gets..the stronger we all get.''
Post - ''It's extremely important that we support cherry.  Who else is trying to fight our corner?  We are the only distribution channel I can think of where the product provider calls the shots.  Do it guys - lets get together.  Fight back and support cherry.''
Post - ''So do your bit and do it NOW.  Get every adviser you know to register on the cherryfind site NOW today immediately.  For the price of a poor proc fee a year they are in NOW and one referral that pays covers it... I have had FOUR so don't say it doesn't happen, it does.''
Post - ''I agree cherry could do this - maybe a cost, but there's AMI wants a scandalous amount of money for naff all.''
Post - ''I have said this before, apart from cherry there is nobody fighting our corner.  Maybe its time cherry charged a membership fee which would give it a budget to effectively fight our corner.''
Post - ''I have said this time and time again.  There is a desperate need for a unified voice.  I guess in 5-10  years time there will be no small independent advisers.  We will be regulated out of the market.  Apart from cherry I just wish they would see the writing on the wall.''
Post - ''AMI, Estate agents Ombudsman etc etc.  However apart from cherry I'm beginning to believe it's every man for themselves.''
Post - ''For this and other reasons therefore I think it is important we 'punch our weight' and get behind the initiative of cherryFind.  Who else do you see who is promoting the 'value of advice'?''
Post - ''I do think that this is an ideal opportunity for cherry to take the lead.  They took the lead in respect of the Natwest advertisement.''
Post - ''Better still invest in cherryFind - it's far cheaper and does at least promote the value of advice and what we do.''
Post - ''we need to speak up for ourselves via cherry.''
Post - ''Everyone should get behind cherry and put everything into lobbying from here.''
Post - ''I would also like to state that out of all of the support organisations out there, such as the AMI, cherry is the most supportive by far, and we should all throw as much weight behind the cherry campaigns as possible.''
Post - ''We must (maybe through cherry) band together, as the Networks don't really look after our interests.''
Post - ''I joined cherry yesterday as I was hoping this might be the place to find brokers motivated and organised well enough to make appropriate protests without cutting off our noses.  It needs someone a lot brighter than me to formulate the ideas of how best to achieve this but sitting round waiting for the networks to sort isn't going to produce the desired results.''
Post - ''It is true that cherry has probably tried harder than anyone to promote brokers, Swanny.  I can't really think of anyone else (including the AMI) who has fought our corner.''
www.cherryfind.co.uk - Consumer Site
www.cherryfind.co.uk/advisers - Adviser Site - Join and add your advert today!!

CLICK ON THIS LINK TO BECOME CHERRYFIND independent financial advisers TODAY

New cherryFind adverts!


www.cherryfind.co.uk

Sainsbury's Magazine!
Circulation is estimated at 321,069 but actual readership is estimated at 3,829,000!

www.cherryfind.co.uk

First Time Buyer Magazine!
First Time Buyer magazine will reach a precisely targeted demographic of around 180,000 readers per month and is available in WHSmiths and many other retailers.  We also have a double spread editorial in the finance section explaining the benefits of impartial / independent advice and why people should use cherryFind

www,cherryfind.co.uk

Banner appearing on
www.realhomesmagazine.co.uk
and www.firsttimebuyermag.co.uk
(just in time for the re-launch of their site!)

Also....  advertorials are now showing on www.realhomesmagazine.co.uk / www.homebuilding.co.uk / www.plotfinder.net


Recent Google rankings snapshot!
For 'financial advisers uk' we are now in position     6 – 1st page.
'mortgage and financial advice'                                 9  - 1st page
'impartial mortgage and financial advice'                  4  -  1stpage
'local impartial mortgage and financial advice'          4   - 1st page   
'financial advisers'              13     2nd page
'mortgage advisers'           12       "
'mortgage adviser'             17
    
this is in the uk.  We are not quite at the top yet but with more members we will be!

cherryFind - What's it all about and why?
Remember, there is no 'lock in' period, nothing is hidden, it is just honest.  All you need to register an initial brief entry (which you can enhance later) is 5 mins and your payment card.

  • cherryFind is all about promoting the benefits of impartial financial and mortgage advice to consumers and thus driving business to participating advisers.
  • It has been created as an opportunity for advisers.
  • Nothing is hidden.  It is just honest.
  • There are no eye catching 'get something for nothing' claims.
  • There is no asking you to join that your details can be 'sold on'.
  • It is low cost and therefore low risk - but the potential benefits are immense.
  • The cost is £20.44 + VAT pcm per standard register entry (£23.50 pcm).  (Those joining at this price and continuing their subscription without any break will retain this price ad infinitum).
  • There is no 'lock-in' period - we are so confident you'll stay.
  • A basic entry can be set up in a couple of minutes and then enhanced later.  Testimonials are optional and can be added later.
  • You can sign up and set up your regular card payment by going to http://www.cherryfind.co.uk/advisers
  • For Network ARs, at the end of the sign up process you are able to suspend your record from going live, pending Network approval.

The way cherryFind works is that consumers search geographically for their requirements and then contact whichever listed adviser they wish.  Listings relate to 'nearness' but the CONSUMER consciously chooses the adviser and requests that they make contact.
FOR NETWORK MEMBERS - Check with your Network.  Some Networks have already given their approval to join (although every single record will need to be 'compliance checked' by them).
If you would like further information please email your queries to info@cherryplc.co.uk, call us on 0844 800 9923 or visit either of the below sites.
www.cherryfind.co.uk - Consumer Site
www.cherryfind.co.uk/advisers - Adviser Site

cherryFind.... for consumers who need advice....
and for impartial advisers who can help them

INFORMATION - The cherry suite of sites
www.cherryfind.co.uk/advisers
Site where advisers wishing to be listed on the consumer site above, go to register and pay and then maintain their records
www.cherryfind.co.uk
Free site for consumers where they find an adviser.  If you're an adviser make sure you're listed!
We promise to do our best to ensure that the only financial advisers and mortgage advisers listed on the http://www.cherryfind.co.uk site, are those who adhere to the highest standards of business ethics - those who have committed to provide impartial financial advice and impartial mortgage advice that is WHOLLY focused on the consumer needs so that they get the right products and service.  So.  Any consumer needing to find a mortgage or financial advice should go to http://www.cherryfind.co.uk.
www.cherryaidfs.co.uk
Free site containing full financial services forum that is open to everyone in the industry, in whatever capacity, and also potentially to consumers
www.cherryplc.co.uk
Free site for advisers only.  Contains the adviser only forum
We apologise sincerely to anyone who would have preferred not to receive this email. We too hate SPAM but hope that this communication will not be seen in this light. There is a link below to allow you to remove your details if you wish.

cherry, cherryFind and cherryaidfs are trading names of cherry UK Limited ('cherry') Registered Office: The Stables, Little Coldharbour Farm, Tong Lane, Lamberhurst, Tunbridge Wells, Kent TN3 8AD. Registered in England and Wales. Company Registration Number: 05624666. VAT Number: 874593966
DISCLAIMER - Please note that cherry (UK) Ltd. never recommends the products or services of other companies and in making contact with or accepting contact, products, services or advice from any individual, company or adviser, you agree, without exception, that no liability in respect of resultant damages, incurred by you or by others, rests in any way with cherry (UK) Ltd.
Welcome to the largest ever community of mortgage and financial intermediaries! As many of you will already know, cherry membership now exceeds 30,000 and each intermediary can visit cherry whenever they wish, every day of the year. Needless to say, this is MASSIVE!!
It means that, for the first time ever, the intermediary community has a REAL voice - hence we urge all brokers to join - and to encourage others to do so as well - so that the strength of this 'One Voice' can continue to grow.
cherry services to intermediaries are provided, in the main, free of charge, thus to thrive, cherry relies on its ability to generate sufficient supporting income. One key source is advertising revenue derived from companies wishing to promote their products and services to the intermediary community. Because the community is now so substantial, cherry advertising opportunities have become very attractive.
cherry is an entirely independent and privately owned company and we are proud of our independence, objectivity and impartiality.
Notes to editors

  • cherry is the largest community and forum for mortgage and financial intermediaries on the internet
  • cherry membership now exceeds 30,000 and provides the intermediary community with a real voice.  All intermediaries are able to join cherry.
  • cherry is an entirely independent and privately owned company and it is proud of its independence, objectivity and impartiality.
  • The majority of cherry's services to intermediaries are provided free of charge.
  • cherryFind was established in October 2008 and is a searchable database service for consumers looking to access local advice.
  • cherry never recommends the products or services of other companies.
  • cherryFind for consumers is funded by the adviser community, the aim being to help and protect consumers wherever possible
  • All listed cherryfind advisers have made the formal cherry promise which means they have committed to put the needs of consumers above all else and to act with the highest standards of business ethics.
  • cherryFind promotes the benefits of impartial financial advice.
  • Please note that cherry/cherryFind do not endorse, audit, recommend or in any way approve any advisers.  Consumers accept that cherry/cherryFind is in no way responsible or liable in respect of damages suffered as a result of advice or services provided by advisers.
 
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cherry™/cherryFind™/cherryaidfs™ are trading names of cherry UK Limited ('cherry™') Registered Office: The Stables, Little Coldharbour Farm, Tong Lane, Lamberhurst, Tunbridge Wells, Kent TN3 8AD Registered in England and Wales. Company Registration Number: 05624666 VAT Number: 874593966

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